What are the core values of Ford?
Ford’s mission: ‘drive human progress through freedom of movement’. Ford’s vision: ‘the world’s most trusted company, designing smart vehicles for a smart world’. Core values: people, products, profits, quality, innovation, and integrity. These principles guide investments in EVs and commercial solutions (Ford Pro). Ford Pro is built on five essential pillars: Vehicles, Charging, Software, Service, and Financing. Each pillar is designed to simplify operations, from reliable Ford commercial vehicles that keep your business moving to advanced telematics and real-time data that drive smarter decisions.
What is the motto of Ford?
Built Ford Tough” is more than just a phrase; it’s a comprehensive philosophy that guides every aspect of Ford’s vehicle design, engineering, and customer care. It’s about creating vehicles that exceed expectations in durability, innovation, and responsibility toward customers and the environment. Our Built Ford Tough slogan was introduced in 1979 and it’s been proven true every day since.