What is the oldest BMW logo?
Already a year after the company was founded, in 1917, the first version of the famous BMW logo appeared a circular emblem resembling both a wheel and a propeller. The iconic logo has been a hot topic of discussion for many years. BMW’s Logo Myth**: While many believe that the BMW logo represents a spinning airplane propeller, symbolizing the company’s early days in aviation, the logo is actually derived from the Bavarian state colors (white and blue) arranged in a circular pattern.Logo. The circular blue and white BMW logo or roundel evolved from the circular Rapp Motorenwerke company logo, which featured a black ring bearing the company name surrounding the company logo, an image of a horse head on a plinth.Popular belief suggests the blue and white segments represent a spinning aircraft propeller seen from the front, reinforcing BMW’s aviation beginnings. But this interpretation actually came later, thanks to a 1929 advertisement that depicted the logo superimposed over rotating propeller blades.
Who designed the BMW logo?
According to Jochen Neerpasch, then Chairman of the Board of Management of BMW M GmbH and Head of Racing, the design of this first emblem came from the Swiss graphics agency Müller. BMW is an abbreviation for Bayerische Motoren Werke GmbH, which literally means “Bavarian Motor Works” in English. The company’s roots are in Bavaria, Germany, hence the name. It also refers to BMW’s original product line, which consisted of a wide variety of engines.The full name, Bayerische Motoren Werke – or Bavarian Motor Works – is a bit of a mouthful after all (➜ Read more: The BMW name and its history). And, as the above would indicate, it is German – Bavaria is a state in the south of Germany – the initials just happen to be the same in English.BMW is owned by the BMW Group, which is its parent company. The BMW Group owns several automotive brands like MINI and Rolls-Royce. If you’re asking where is BMW made, it won’t come as a surprise that the German brands headquarters are in Munich, Germany.Bayerische” or “Bavarian” of course refers to the region in Germany where the company is based. The BMW logo is marked by blue and white–precisely the same as the Bavarian flag!
Why does BMW have three colors?
According to his interpretation of the color combination, the blue stands for BMW, the red was likely inspired by Texaco and the violet was chosen as a blend of the two. Colour nuances such as Estoril blue – a timeless metallic blue that balances style and dynamism – or Le Mans blue – a powerful shade that conveys strength – reflect this approach. With striking accents such as Techno Violet, BMW unites tradition and modernity, thereby creating a distinctive design signature.
Does the BMW logo have a hidden meaning?
The design, often interpreted as a spinning propeller, pays homage to the brand’s aviation heritage. However, the logo represents more than just aircraft engines. The interconnected white and blue quadrants are symbolic of the colors of the Free State of Bavaria in Germany, where BMW originated. BMW Logo: From Rapp to BMW BMW’s first logo, called the Rapp Logo, was designed when the company made airplane engines. It had a horse symbolizing speed inside a circular frame with the name Rapp Motor and two stars.