Why did the i8 fail?
Why did the i8 fail? The i8 occupied a very specific niche. It was a low-slung, two-door coupe and roadster with limited storage space and two small rear seats best suited for luggage. This made it impractical as a daily driver for many. Its target audience was always small, and as the initial wow factor […]
Why did the i8 fail? Read Post »